We build quotation software around your catalogue, price tiers and approval rules, so reps quote faster, discounts stay inside limits and costs stay private. For Dubai, Sharjah and the wider UAE.
A custom quotation app lets your sales team pick products, apply the right price tier, check discounts against your rules and send a branded PDF quote by WhatsApp or email. S R Tech Studio builds quotation and invoice apps from AED 1,400 ($380 or ₹32,000), with a fixed written quote.
A custom quotation app is software that builds, prices, approves, sends and tracks your quotations using your own products and rules.
In many UAE trading and contracting firms, quotes still start in a spreadsheet. Each rep has a slightly different layout, supplier costs sit in an old tab, and a discount is agreed on the phone without anyone checking the margin. By the time the PDF is attached to an email, the customer may already have a reply from a competitor.
A quotation app puts the catalogue, price lists, customer records and rules in one place. The rep selects the customer, adds items, sees the correct price for that customer's tier and gets a clean branded PDF. A manager sees every quote and its status. When the customer says yes, the quote turns into an invoice.
This page covers quotation software. For the billing side, see our custom invoicing app development in the UAE page, and for the bigger picture, custom business app development.
These are the modules we configure most often. Your written quote lists exactly what is included.
| Feature | What it does | Problem it solves |
|---|---|---|
| Product and service catalogue | Item codes, descriptions, units and standard prices loaded by search, with photos or specification notes if needed. | Retyping descriptions and quoting the wrong item. |
| Price lists and tiers | Retail, wholesale, contractor or VIP prices applied automatically from the customer's tier. | Inconsistent pricing between reps. |
| Discount approvals | A maximum discount per role; anything above it goes to a manager before the PDF is released. | Margin lost to unchecked discounts. |
| Hidden cost and margin | Internal cost and margin shown to authorised users only; customer PDFs show selling prices. | Supplier costs exposed to staff or customers. |
| Branded PDF quotes | Your logo, TRN, terms, validity, delivery and payment conditions on every quote. | Mismatched layouts and missing details. |
| Revisions and history | Rev 1, Rev 2 and Rev 3 kept together, with changes visible. | Duplicate files and lost negotiations. |
| Validity and expiry | A validity date on every quote, with expired quotes flagged. | Honouring old prices by accident. |
| Status tracking | Draft, sent, under review, revised, accepted, invoiced or lost. | No view of the pipeline. |
| WhatsApp and email sharing | Share the PDF or a link from the app, even from a phone at a customer's site. | Saving and attaching files by hand. |
| Quote to invoice | Convert an accepted quote into a draft tax invoice with items and terms carried over. | Retyping data after the sale. |
| Dashboards and reports | Open quotes, win rate, value by rep and customer. | Guessing what is in the pipeline. |
Win rate and pipeline reports are only as good as the data your team enters, so we keep data entry quick.
A typical flow in the app, adjusted to how your business works.
Search an existing customer or add a new one. TRN, contact person and billing address fill in by themselves.
Choose products from the catalogue. Descriptions, units and the customer's tier price load automatically.
The app totals the quote, applies VAT fields and checks discounts against the rep's limit.
A quote above the limit waits for a manager. Cost and margin are visible only to those allowed to see them.
Share by WhatsApp or email. The quote is saved with a status and a validity date.
When the customer agrees, create the invoice or delivery order from the quote with one click.
Spreadsheets are free and flexible. Ready-made quoting tools are quick to start. A custom app is worth it when your pricing rules are the hard part.
| Question | Spreadsheets | Ready-made quoting software | Custom quotation app |
|---|---|---|---|
| Consistent branded layout | Depends on each rep | Template based | One layout, exactly your brand |
| Price tiers and customer-specific prices | Manual lookups | Limited or higher plan | Built into the quote screen |
| Discount approval rules | None | Basic, if offered | Per role, per amount, per margin |
| Hide cost and margin from sales staff | Difficult | Sometimes | Field-level permissions |
| Convert to invoice or delivery order | Retype | If the same vendor sells invoicing | Built to your document flow |
| Cost pattern | Free, plus staff time and errors | Recurring per-user fees | One-time build, plus hosting and optional support |
| Time to start | Immediate | Short | Needs scoping and build |
If your team has fewer than a handful of products and simple pricing, a ready-made tool may be the better choice. We will say so on the scoping call.
Choose your market to see prices in AED, USD or INR. The quotation and invoice package covers most sales-team needs.
UAE (AED)
Branded quotes, tax invoices and payment tracking in one app.
Best for: Trading companies, contractors, B2B suppliers
Get this quoteA tool built around how your team actually works.
Best for: Internal tools, portals and workflow automation
Get this quoteUnited States (USD)
Branded quotes, tax invoices and payment tracking in one app.
Best for: Trading companies, contractors, B2B suppliers
Get this quoteA tool built around how your team actually works.
Best for: Internal tools, portals and workflow automation
Get this quoteIndia (INR)
Branded quotes, tax invoices and payment tracking in one app.
Best for: Trading companies, contractors, B2B suppliers
Get this quoteA tool built around how your team actually works.
Best for: Internal tools, portals and workflow automation
Get this quotePrices are starting points for a clearly scoped project and exclude domain, hosting, third-party licences and VAT or GST where applicable. You get a fixed written quote after a short scoping call.
Showing every rep the supplier cost is the fastest way to lose margin. The app separates what staff can see from what only managers can see.
Each product holds an internal cost and a selling price. A rep working on a quote sees the selling price, the tier discount and whether the discount is allowed. Managers and owners also see landed cost and margin. The customer PDF never shows cost.
You can add a minimum margin rule. If a discount would take a line below it, the app blocks the quote or sends it for approval. For cost-plus businesses, the selling price can be calculated from the current supplier cost plus your percentage.
Illustrations of where fast, controlled quoting matters, not claims about particular clients.
Long item lists, customer-specific tiers and supplier costs that change.
Business appsBill-of-quantities style quotes with sections, units and revisions as scope changes.
Part numbers, specifications and datasheet notes on the quote.
Annual maintenance contracts, call-out packages and recurring scopes.
Quotes built from materials, labour and margin rules.
Packaged services with clear terms, validity and payment conditions.
In Dubai B2B sales, response time and presentation often decide who wins.
Buyers in Business Bay, Al Quoz, DIFC or a free zone often compare several bids at once. If your quote takes a day to prepare, a quicker competitor may already have the order. A quotation app lets a rep build and send an accurate PDF while still in the meeting, from a tablet or phone.
Typical Dubai requirements are status tracking across negotiation stages, discount limits per role, WhatsApp sharing, and conversion to an invoice with the agreed terms. We discuss and demo these remotely. See the Dubai page for how we work.
Sharjah's industrial and supply firms often quote long multi-item lists against RFQs from contractors.
Picture an electrical and hardware supplier with thousands of catalogue items receiving a stack of RFQs every morning. With a searchable catalogue, cost-plus rules and a minimum-margin check, the estimator can build a long quote quickly and avoid pricing below the floor. That is an illustration of how the workflow can run, not a client case.
Delivery order and invoice conversion matter here too: once the contractor confirms, the quote can produce a delivery order or tax invoice without retyping. We built a quotation and inventory app for a UAE sanitary-ware supplier, and the same patterns apply. See the Sharjah page for local detail.
A quotation and invoice app starts from AED 1,400 in the UAE, $380 in the US and ₹32,000 in India. A wider custom web app starts from AED 2,000. The final figure depends on users, catalogue size, price rules and integrations, and it is stated in a fixed written quote after a scoping call.
Quotation software helps a business create, price, approve, send and track quotes. A custom version uses your products, customer tiers, discount rules and PDF layout, so reps do not rebuild each quote in a spreadsheet and managers can see what has been sent and what has been won.
Yes. You set a maximum discount per role or per product group. If a rep goes above it, the quote is held for a manager before the customer PDF is released. You can also set a minimum margin so the app blocks quotes that would sell below it.
Yes. Internal cost and margin are stored in separate fields that only authorised roles can see. Sales staff work with selling prices, and the customer PDF never includes cost. Reports and exports follow the same permissions.
Yes. Each customer can be assigned a tier such as retail, wholesale, contractor or VIP, or a special price for a given item. The app applies the right price when the item is added, and shows when a custom price overrides the tier.
Where the channel allows it, yes. A rep can share the PDF or a link by WhatsApp or email from a phone, tablet or laptop. Automated WhatsApp messages depend on the provider's rules and costs, which we explain on the scoping call.
Yes. Authorised users convert an accepted quote into a draft invoice or delivery order. Items, prices, discounts and terms carry over, so nothing is retyped. See our custom invoicing app page for what happens next.
It can include configurable VAT fields, such as the standard 5% rate, zero-rated and exempt options, and show the tax on the quote. We do not give tax advice, so confirm VAT treatment and the current FTA guidance with your accountant.
Yes. We work remotely with companies across the UAE through video calls, screen sharing and a staging site you can test. See our Dubai and Sharjah pages, or the UAE overview.
Send a sample quote and a short product list. You get a clear written scope and price, and honest advice if a ready-made tool would be enough.
